Like any business, restaurants rely on good signage products to make themselves known. From outdoor menu cases to café banners and banner stands, there is a product out there to enhance every aspect of your business. We’re here to talk you through the essential signage products for running a successful dining establishment.

Outdoor Menu Cases

Displaying your menu outside to passers by encourages people to stop and look to see what you have to offer. Many diners will not even consider entering a restaurant unless they have a good idea of the type of food on offer and the price range of the establishment. Locate your outdoor menu case near the door so potential customers are able to take a sneak peak at the inside of your restaurant whilst they are checking out your menu. This will give them a chance to take in the atmosphere of the premises whilst choosing what they want to eat. Ensure your menu is visible in all light conditions to attract customers during the entire span of your opening hours.

 

Leaflet Dispensers

If you offer a takeaway service or simply want to send your customers away with a menu to tempt them to visit you again, consider investing in leaflet dispensers. Locate them near the checkout or the exit to your premises to encourage your diners to pick up a piece of your literature as they pass. These can also be used to dispense discount vouchers or advertise events or specials that might not be printed on your regular menu. Leaflet dispensers are an incredibly versatile product for restaurants to invest in and will serve you for a long time.

 

Pavement Signs

Pavement signs have many uses for restaurants. They can be used to point foot traffic towards your business if you are located off the beaten track or alternatively are a great tool to share new dishes and special offers to regular customers and passers by. There are many different types of pavement signs to choose from so it’s easy to find something that will suit the look and needs of your business. One option is the chalkboard sign. It couldn’t be easier to change the content as you can simply wipe off the previous writing and add your new information using a chalkboard pen. This is ideal for restaurants whose specials change on a daily basis.

Menu Holders

Good signage presentation should not be limited to the outside of your restaurant. Maintain your good impression at the table with menu holders. These products keep your literature clean and tidy, making them appealing for your diners to look at. They be used to attract your customers’ attention to different menus as they can stand upright on a flat service. This means they can be located around the restaurant at any place that might tempt your customers to get something to eat, such as the bar.

Café Banners and Banner Stands

If your restaurant has an outdoor seating area, this product can serve two purposes. Firstly, they can act as an extended advertisement for your restaurant as they can be printed with your business’ logo. Secondly, they can be used as a tool to separate your diners from passers by. This is particularly useful if your outdoor seating area is at the side of a busy pedestrian area as it gives your customers a little privacy as they enjoy their meals. These banners can also be compactly rolled away during the colder months when your outside seating is out of use. Red17 stock all the signage products you need to get your restaurant business booming. Take a look at our online catalogue today.